Topic: Strategy

Found 11 entries.

• “Our Customers Are Everyone” Is the Oldest Lie in Business

  Who actually pays the rent? We slice the customer list into 'Whales' and 'Barnacles' to reveal why treating everyone the same is a recipe for exhaustion.

• Purpose Limitation, Without the Legal Lecture

  Scope creep is not just a project management failure; it is a privacy violation. Learn how to use the 'Purpose Note' to keep projects clean and legal.

• Paper-to-App Without Tears: The 5-Step Migration

  Big Bang rollouts fail. People hate change. To move from paper to digital, you must be slow, deliberate, and boring. Start with one form.

• Survey Results That Sing Your Song: The Difference Between Insight and Theater

  Why 98% customer satisfaction is usually a lie, and how to write survey questions that stop complimenting you and start revealing the truth.

• Stop Letting One Big Deal Hijack the Forecast

  That massive contract in your pipeline is not a trend; it is a lottery ticket. We isolate 'Hero Deals' to keep your core forecast honest and safe.

• More Data Is Not Insight; It Is Liability

  We confuse volume with value. But in a high-end firm, a bloated database is not an asset; it is a target. Learn the art of the 'Minimum Useful Dataset'.

• The Segmentation Fail: Why Your “Industry” Pie Chart Is Hiding the Money

  We love to group customers by easy labels like 'Industry' or 'Region.' But these labels are lazy. We show how to segment by behavior to find the real pattern.

• Three-Way Reality Check: How Sofia Verifies a Conclusion Before Believing It

  The fastest way to lose money is to fall in love with the first chart you see. We use the 'Triangulation Protocol' to verify data by Time, Segment, and Cohort.

• “It’s Just a Small Pilot” Is How We Lose Strategic Autonomy

  Shadow IT and 'free trials' are the Trojan Horses of digital colonization. How to stop the drift into dependency.

• “We Might Need It Later” Is Not a Strategy, C'est Ridicule

  Data hoarding is not 'being data-driven'; it is a liability. We explore why restraint is the ultimate sign of professional sophistication.

• The Average Is a Polite Fiction: Why We Must Tour the Tails

  Why your 'Average Deal Size' metric is masking a cash flow crisis, and how to use histograms to find the truth hiding in the extremes.